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wsau.com > 08/25/2026 > lego-sales-rise-as-world-cup-products-draw-new-customers

Lego sales rise as World Cup products draw new customers

1+ day, 23+ hour ago   (343+ words) LONDON, Aug 25 (Reuters) – Lego sales jumped 21% in the first half as soccer World Cup and Formula 1 sets attracted new customers, the Danish toy brand said ​on Tuesday. Lego has won market share as its growth outpaces ‌rival toymakers like Mattel…...