6+ hour, 24+ min ago  (890+ words) New Delhi: Amidst the ongoing TRAI's FAST and ALTD consultation on whether internet-delivered linear television should be regulated, the focus appears to be shifting towards a significant industry-wide concern " who controls discovery on the connected TV screen. Veteran broadcast executive…...

9+ hour, 34+ min ago  (362+ words) Australia " Traffic Guard has launched a fully automated self-serve platform designed to help small and medium-sized enterprises (SMEs) protect their digital advertising budgets from click fraud and invalid traffic within minutes. The new platform allows businesses to deploy click fraud…...

22+ hour, 8+ min ago  (407+ words) Welcome to Media Play News" third annual FAST30 issue, in which we profile 30 leaders in the free ad-supported streaming television business. This year, we have 19 new executives and eight new companies in our salute, representing the fluidity of the FAST business…...

1+ day, 1+ hour ago  (858+ words) TRAI is examining whether FAST TV and other app-based linear television services require a dedicated regulatory framework in India. The discussion has triggered a wider debate between traditional cable and DTH operators and internet-based streaming ecosystem players over regulation, competition…...

1+ day, 2+ hour ago  (154+ words) Ghana's ICT ministry has held a meeting with broadcasters and industry stakeholders on restructuring the Digital Terrestrial Television (DTT) pricing model. Minister Samuel Nartey George announced a shift from government funding to a sustainable, transparent cost-sharing framework among broadcast operators....

3+ day, 10+ hour ago  (442+ words) Indian Broadcasting World For Broadcasting, OTT, Technology, Media & Entertainment Industry Latest News & updates Connected TV advertising could attract significantly larger ad budgets if advertisers had access to better show-level targeting and reporting data, according to a new global study released…...

3+ day, 2+ hour ago  (1689+ words) PPC Land The week that closed upfront season in New York opened up a far bigger argument about where television money is going to sit for the next five years. While the networks were running through casting reels and renewal…...

3+ day, 11+ hour ago  (598+ words) by Marc Berman May 15, 2026, 7: 45 pm As consumers spend more time consuming digital content, pay-per-click (PPC) advertising has become a necessary part of media companies" models for attracting new customers, promoting content, and engaging with viewers. However, media brands are in…...

3+ day, 15+ hour ago  (53+ words) Performance Marketing World From AI causing a 140% increase in globally connected TV (CTV) ad fraud to Tik Tok's new "3. 99 ad-free subscription tier, , here is our essential reading from this week....

3+ day, 19+ hour ago  (873+ words) Stream any Tubi content while abroad with our handy guide Looking to watch Tubi " one of the best free streaming platforms " from abroad? If you're visiting a country where Tubi isn't available, you can use a VPN " Nord VPN works…...