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News
Bots And Brains For Brands Are Fed By AI-Readable Data
1+ day, 4+ hour ago (526+ words) Brands that continue to focus on their traditional websites rather than AI assistants have created what Adobe calls a "visibility gap" between brands and customers, making any type of change toward agentic more challenging. AI will become the first point…...
Amazon Ads Spend Jumps 22% In Q1
11+ hour, 22+ min ago (377+ words) Amazon reported strong growth in its advertising business for the first quarter of 2026, with ad revenue reaching $17.2 billion -- up 22% year-on-year. The company attributed the advertising momentum to agentic commerce and AI-driven ad creative tools, with participation trends in small and…...
Ad Groups Raise Concerns Over Bill Banning Junk Food Ads To Children
4+ hour, 24+ min ago (366+ words) A bill that would ban junk food advertising to children under 13 raises "significant" First Amendment concerns, ad industry groups said in a letter sent to lawmakers Tuesday. The Childhood Diabetes Reduction Act of 2026, introduced by Senator Bernie Sanders (I-Vermont), includes…...
How a Turkish Trading House Secured Key Kazakh Oil Exports
2+ hour, 14+ min ago (259+ words) You have probably never heard of BGN. That is fine - most people have not. The company started just over a decade ago as a private energy trading house built on a Turkish petrochemicals trader. That is the same ballpark as…...
Christmas In July: Podcasts Seen Driving Holiday Sales As Ad Planning Gets Underway.
3+ hour, 47+ min ago (397+ words) ...
Pause Ads Now Cross Into Live TV: Seven.One Media Pairs Joyn Streaming With HbbTV
1+ hour, 47+ min ago (1164+ words) Tech Times...
ROI·DNA Becomes a LinkedIn Ads Certified Agency, Expanding AI-Era Growth Capabilities for B2B Brands
7+ hour, 28+ min ago (351+ words) The certification strengthens ROI·DNA's commitment to help B2B marketers reach the right buyers, improve campaign performance, and connect LinkedIn investment to measurable pipeline and revenue growth SAN FRANCISCO, July 28, 2026 (GLOBE NEWSWIRE) -- ROI·DNA, part of Hotwire Global and The Enero…...
Measurement isn't marketing's scorekeeper anymore. It's becoming its strategist.
7+ hour, 11+ min ago (22+ words) Performance Marketing World Why tomorrow's smartest marketers will measure first, and market second....
SGS highlights why real-world testing matters for adventure sports apparel
9+ hour, 19+ min ago (129+ words) EIN Presswire There were 1,996 press releases posted in the last 24 hours and 482,033 in the last 365 days. SGS highlights why real-world testing matters for adventure sports apparel SGS is seeing growing demand from brands eager to prove their apparel performs under…...
Bmedia Comes On Board as 2026 Bookmark Awards Headline Partner
8+ hour, 47+ min ago (442+ words) Boxer Superstores' new retail media division, Bmedia, has announced that it has come on board as an official sponsor of the 2026 IAB South Africa Bookmark Awards. In backing the Bookmarks, Bmedia is aligning itself with the awards the industry regards…...