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VW boss sorry for phrase evoking Nazi slogan
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Mar 14, 2019 2:08 PM 4+ day ago

Herbert Deiss prepares to get VW's annual news conference underway in Wolfsburg

Image: Herbert Diess said he did not intend the statement 'to be placed in a false context'

Volkswagen chief executive Herbert Diess has apologised for using an "unfortunate choice of words" that evoked a Nazi slogan during an internal management event.

Mr Diess used the phrase "Ebit macht frei", echoing the infamous words "Arbeit macht frei" ("work sets you free") emblazoned on the gates of the Auschwitz concentration camp.

He said he was "extremely sorry" if he had caused offence and acknowledged the "special historical responsibility" of Volkswagen, which has its roots in the Third Reich

The Nazi slogan "Arbeit macht frei" (Work sets you free) is pictured at the gates of the former Nazi German concentration and extermination camp Auschwitz-Birkenau in Oswiecim

Image: The Nazi slogan 'arbeit macht frei' (work sets you free) at the gates of the former Nazi German concentration and extermination camp Auschwitz-Birkenau


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